The FORM RAVE event by FORM Studio in collaboration with Geneva's Audio Club brought a unique twist to traditional Pilates by merging fitness, with a club-like atmosphere. The event was organised and covered by By A Management and represents a major milestone for us as we continue to establish our presence in the wellness and well-being community. This blend of fitness, music, and community engagement created an unforgettable experience for all involved.
Hosted at the popular Audio Club—a venue well-known in Geneva’s electronic music scene—the event offered an energetic, community-driven experience. An incredible mat Pilates class was led by Nina Reitermann and Lara Iten Rocha, accompanied by an energetic soundtrack from the Dangel Twins. Participants enjoyed delicious, healthy bites and refreshing smoothies from Melrose Kitchen x Formetta, a collaboration made possible by By A Management, keeping everyone fuelled and ready to move. The event also featured stands from various participant brands like Caudalie, Anastasia BH, Brow Bar, Liebstayn, ivilounge, Amada Wear, Nutty Coffee, ReBELLE Beauty and Moonhub, all showcasing their products and adding to the vibrant atmosphere.
At By A Management, we go beyond event organisation— we connect brands and expand networks, providing our clients with extensive opportunities to grow and strengthen their connections.
ABOUT FORM Studio
FORM Studio is a vibrant Pilates studio located in Geneva and Zurich, co-founded by Nina Reitermann and Lara Iten Rocha. Focused on Reformer Pilates, the studio offers a range of classes designed to increase strength, flexibility, and overall well-being.
What sets FORM Studio apart is its commitment to creating a community-oriented environment that combines fitness with engaging music, fostering a social atmosphere among participants. The skilled instructors are passionate about guiding participants through their fitness journeys, tailoring classes to accommodate various skill levels and preferences.
With a focus on personal connection and a welcoming ambiance, FORM Studio is not just a place to work out—it's a community hub where individuals can come together to celebrate health and prosperity.
A Collaboration with By A Management
We aimed to bring FORM Studio's vision to life by showcasing their commitment to crafting vibrant, music-driven wellness experiences. Participants enjoyed an unforgettable evening filled with movement and rhythm, creating an atmosphere that went beyond the typical studio vibe.
Our role at By A Management was crucial in organising and covering the event, creating an experience that truly connected with a broader audience. With our strategic approach, the FORM RAVE not only highlighted FORM’s unique offerings but also boosted its brand presence in Geneva's wellness scene. We perfectly aligned FORM Studio’s mission of creating a community with good vibes, music, and interactive experiences.
We curated and managed a targeted list of attendees, like @gvaa.girl, @haileyoutland or @joyceh._ , to ensure a high-impact presence at your events. This event not only enhanced brand visibility but also strengthened the sense of community, significantly contributing to the ongoing growth and success of FORM Studio.
At the event, guests enjoyed an exciting "Wheel of Fortune" experience, where every spin promised a prize from participating brands—as well as goodie bags. The event also showcased interactive pop-ups, including shopping experiences, makeup sessions, skin checks and Vitamin D and B12 shots for a quick wellness boost, creating a dynamic atmosphere of beauty, wellness, and discovery. Once again, bringing brands together through the strength of our network.
Organisation Overview:
Event Management:
Our comprehensive event services covered every detail to create an impactful, memorable experiences for all guests. From targeted guest list management and tasteful catering to high-engagement social media strategies, we ensured each aspect was tailored to their audience. With entertainment options, premium goodie bags, and curated networking opportunities, we connected FORM Studio with influential partners for meaningful collaborations.
LIVE Social Media Coverage:
During the event, we provided live coverage, sharing real-time moments to make the audience feel involved and connected via stories. Afterwards, we curated elevated Instagram Reels and video content that showcased event highlights and guest feedback to keep the hype going and sustained engagement long after the event has ended.
Influencer & PR Guest-List Management:
By A Management curated an exclusive guest list of influencers, media representatives, and industry leaders to maximize the event’s impact and reach. Our focus was on aligning the brand's values with those of the invitees to ensure meaningful interactions, brand alignment, and media exposure. This way, we amplified the event's visibility and helped establish FORM Studio as a leader in the wellness industry in Switzerland.
Professional Photography & Content:
We provided professional photography coverage, together with @anya.belentsova, to capture high-quality images throughout the event, ensuring every key moment is documented. These premium photos were then used for future marketing, promotional materials, and brand content, helping to elevate FORM's visual presence.
The success of this event underscores the power of collaboration. If you’re looking to partner with a brand that values creativity, sustainability, and quality, we invite you to connect with us. Whether it’s for a special event or a long-term collaboration, our team at By A Management is ready to bring your vision to life.
For inquiries, please reach out to us at info@byamanagement.
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